Why does Hollywood hate internet ‘trolls’ so much?

Kent Kroeger
9 min readOct 26, 2022

By Kent R. Kroeger (October 26, 2022)

Trolls in Akureyri, Iceland (Photo by David Stanley; used under the CCA 2.0 Generic license.)

Disclaimer: In the following essay, I use the pejorative term ‘trolls’ to represent a group online podcasters (primarily on YouTube) who are persistent critics of the content produced by mainstream Hollywood studios — particularly movies with overt social justice agendas. The term like most mainstream media descriptions of people outside elite circles, is unfair and unhelpful in understanding internet critics of the major Hollywood studios and movies that promote political agendas. I use the term ‘troll’ merely out of literary convenience and not as a judgment about this group. They are also known by another name: fans.

When the writers and producers of Disney+’s TV show She-Hulk recently told Variety that the show’s final episode in its inaugural season deliberately broke the fourth wall when its lead character (Jennifer Walters, played by Tatiana Maslany) cheekily admits that her superhero character exists in a TV show which, apparently on purpose, is a storytelling mess.

“None of these storylines make any sense!” Jennifer says to the viewing audience. “Is this working for you?”

No, Jennifer, it doesn’t work. For what purpose, beyond the click-bait value of its news coverage in the Hollywood press, would She-Hulk’s producers risk their own…

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Kent Kroeger

I am a survey and statistical consultant with over 30 -years experience measuring and analyzing public opinion (You can contact me at: kroeger98@yahoo.com)