Disney is a victim of its own success

Kent Kroeger
6 min readJun 20, 2023

By Kent R. Kroeger (June 20, 2023)

Why does a movie studio need to worry when its movies in 2023 have already grossed over $809 million in the U.S. ($1.7 billion worldwide) and whose potentially biggest release of the year, Indiana Jones and the Dial of Destiny, is still on the summer horizon?

The ‘what have you done for me lately’ mentality of the modern entertainment business is one source of Disney’s current angst. Disney isn’t just competing against Universal, Sony Pictures, and Lionsgate for box office market share, they are competing…

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Kent Kroeger

I am a survey and statistical consultant with over 30 -years experience measuring and analyzing public opinion (You can contact me at: kroeger98@yahoo.com)