Data shows effectiveness of Trump’s digital strategy during the 2016 election

By Kent R. Kroeger (April 9, 2018)

{SPSS dataset used to conduct the following analysis can be found here: ANES2016}

Donald Trump’s digital strategy in the 2016 presidential campaign, led by his son-in-law Jared Kushner and with a likely assist from the Russians, had a demonstrable impact on the election…



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Kent Kroeger

I am a survey and statistical consultant with over 30 -years experience measuring and analyzing public opinion (You can contact me at: